{"id":1051,"date":"2026-01-14T18:37:54","date_gmt":"2026-01-14T17:37:54","guid":{"rendered":"https:\/\/erwancorre.fr\/?page_id=1051"},"modified":"2026-01-14T21:19:39","modified_gmt":"2026-01-14T20:19:39","slug":"projet-brush","status":"publish","type":"page","link":"https:\/\/erwancorre.fr\/index.php\/projet-brush\/","title":{"rendered":"Projet-BR\u00dcSH"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"1051\" class=\"elementor elementor-1051\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3e696c9 e-flex e-con-boxed e-con e-parent\" data-id=\"3e696c9\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-9c3a106 e-con-full e-flex e-con e-child\" data-id=\"9c3a106\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-21c13d0 elementor-widget elementor-widget-text-editor\" data-id=\"21c13d0\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Sant\u00e9<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dc5a62c elementor-widget elementor-widget-text-editor\" data-id=\"dc5a62c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Branding<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4192e37 elementor-widget elementor-widget-text-editor\" data-id=\"4192e37\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>2025<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6c2e93e e-con-full e-flex e-con e-child\" data-id=\"6c2e93e\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-95337d7 elementor-widget elementor-widget-image\" data-id=\"95337d7\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1920\" height=\"1200\" src=\"https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/BRUSH-COVER-2.jpg\" class=\"attachment-full size-full wp-image-1059\" alt=\"\" srcset=\"https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/BRUSH-COVER-2.jpg 1920w, https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/BRUSH-COVER-2-300x188.jpg 300w, https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/BRUSH-COVER-2-1024x640.jpg 1024w, https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/BRUSH-COVER-2-768x480.jpg 768w, https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/BRUSH-COVER-2-1536x960.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d9fdb44 e-con-full e-flex e-con e-child\" data-id=\"d9fdb44\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-295a3cc e-con-full e-flex e-con e-child\" data-id=\"295a3cc\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-d463764 e-con-full e-flex e-con e-child\" data-id=\"d463764\" data-element_type=\"container\">\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7064451 e-con-full e-flex e-con e-child\" data-id=\"7064451\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-15018d6 elementor-widget elementor-widget-text-editor\" data-id=\"15018d6\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>BR\u00dcSH<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ba0065b e-con-full e-flex e-con e-child\" data-id=\"ba0065b\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-b1221c3 e-con-full e-flex e-con e-child\" data-id=\"b1221c3\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-37c8cc7 elementor-widget elementor-widget-text-editor\" data-id=\"37c8cc7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Le moteur<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-feaa96f e-con-full e-flex e-con e-child\" data-id=\"feaa96f\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9c40d8a elementor-widget elementor-widget-text-editor\" data-id=\"9c40d8a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\">Le ski freestyle et all-mountain est le moteur cr\u00e9atif de l\u2019industrie. Pourtant, ce sport souffre d\u2019un \u00e9litisme \u00e9conomique grandissant. Les marques affichent des tarifs prohibitifs pour une grande partie des jeunes pratiquants (\u00e9tudiants, saisonniers, passionn\u00e9s). Le march\u00e9 est scind\u00e9 en deux : le mat\u00e9riel \u201cdesign mais cher\u201d vs le mat\u00e9riel \u201cabordable mais dat\u00e9\u201d.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c173c54 e-con-full e-flex e-con e-child\" data-id=\"c173c54\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-4c5a862 e-con-full e-flex e-con e-child\" data-id=\"4c5a862\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c46b229 elementor-widget elementor-widget-text-editor\" data-id=\"c46b229\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Probl\u00e9matique ?<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d13b30b e-con-full e-flex e-con e-child\" data-id=\"d13b30b\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-77db66c elementor-widget elementor-widget-text-editor\" data-id=\"77db66c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\">Comment briser la barri\u00e8re du prix sans sacrifier la design et la modernit\u00e9 ? Comment cr\u00e9er une marque d\u00e9sirable, graphiquement \u00e0 la pointe des tendances, mais financi\u00e8rement accessible \u00e0 ceux qui font vivre la culture freestyle au quotidien ?<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-301d012 e-con-full e-flex e-con e-child\" data-id=\"301d012\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-88af9f9 elementor-widget elementor-widget-image\" data-id=\"88af9f9\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"2395\" height=\"1600\" src=\"https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/JUMPY-1.jpg\" class=\"attachment-full size-full wp-image-1020\" alt=\"\" srcset=\"https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/JUMPY-1.jpg 2395w, https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/JUMPY-1-300x200.jpg 300w, https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/JUMPY-1-1024x684.jpg 1024w, https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/JUMPY-1-768x513.jpg 768w, https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/JUMPY-1-1536x1026.jpg 1536w, https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/JUMPY-1-2048x1368.jpg 2048w\" sizes=\"(max-width: 2395px) 100vw, 2395px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fe025c8 elementor-widget elementor-widget-image\" data-id=\"fe025c8\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"816\" height=\"2000\" src=\"https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/jumpy.png\" class=\"attachment-full size-full wp-image-339\" alt=\"\" srcset=\"https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/jumpy.png 816w, https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/jumpy-122x300.png 122w, https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/jumpy-418x1024.png 418w, https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/jumpy-768x1882.png 768w, https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/jumpy-627x1536.png 627w\" sizes=\"(max-width: 816px) 100vw, 816px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-34d4e88 e-con-full e-flex e-con e-child\" data-id=\"34d4e88\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5133993 elementor-widget elementor-widget-image\" data-id=\"5133993\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"819\" height=\"2000\" src=\"https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/skur.png\" class=\"attachment-full size-full wp-image-350\" alt=\"\" srcset=\"https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/skur.png 819w, https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/skur-123x300.png 123w, https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/skur-419x1024.png 419w, https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/skur-768x1875.png 768w, https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/skur-629x1536.png 629w\" sizes=\"(max-width: 819px) 100vw, 819px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9552bde elementor-widget elementor-widget-image\" data-id=\"9552bde\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"2395\" height=\"1600\" src=\"https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/SKUR-ONE-1.jpg\" class=\"attachment-full size-full wp-image-1025\" alt=\"\" srcset=\"https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/SKUR-ONE-1.jpg 2395w, https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/SKUR-ONE-1-300x200.jpg 300w, https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/SKUR-ONE-1-1024x684.jpg 1024w, https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/SKUR-ONE-1-768x513.jpg 768w, https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/SKUR-ONE-1-1536x1026.jpg 1536w, https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/SKUR-ONE-1-2048x1368.jpg 2048w\" sizes=\"(max-width: 2395px) 100vw, 2395px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7e45df2 e-flex e-con-boxed e-con e-parent\" data-id=\"7e45df2\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bdf24c4 elementor-widget elementor-widget-image\" data-id=\"bdf24c4\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1748\" height=\"2480\" src=\"https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/MUR-BOTTES.jpg\" class=\"attachment-full size-full wp-image-360\" alt=\"\" srcset=\"https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/MUR-BOTTES.jpg 1748w, https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/MUR-BOTTES-211x300.jpg 211w, https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/MUR-BOTTES-722x1024.jpg 722w, https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/MUR-BOTTES-768x1090.jpg 768w, https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/MUR-BOTTES-1083x1536.jpg 1083w, https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/MUR-BOTTES-1444x2048.jpg 1444w\" sizes=\"(max-width: 1748px) 100vw, 1748px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6e6d435 elementor-widget elementor-widget-image\" data-id=\"6e6d435\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1748\" height=\"2480\" src=\"https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/Batons-visuelle.jpg\" class=\"attachment-full size-full wp-image-359\" alt=\"\" srcset=\"https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/Batons-visuelle.jpg 1748w, https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/Batons-visuelle-211x300.jpg 211w, https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/Batons-visuelle-722x1024.jpg 722w, https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/Batons-visuelle-768x1090.jpg 768w, https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/Batons-visuelle-1083x1536.jpg 1083w, https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/Batons-visuelle-1444x2048.jpg 1444w\" sizes=\"(max-width: 1748px) 100vw, 1748px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-97e3fb9 e-flex e-con-boxed e-con e-parent\" data-id=\"97e3fb9\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-15981f6 e-con-full e-flex e-con e-child\" data-id=\"15981f6\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-658588d e-con-full e-flex e-con e-child\" data-id=\"658588d\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-95fd55c e-con-full e-flex e-con e-child\" data-id=\"95fd55c\" data-element_type=\"container\">\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2dfd85b e-con-full e-flex e-con e-child\" data-id=\"2dfd85b\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cae6f8e elementor-widget elementor-widget-text-editor\" data-id=\"cae6f8e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\">Le design comme vecteur d&rsquo;inclusion<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-354ebda e-con-full e-flex e-con e-child\" data-id=\"354ebda\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-816d0cf e-con-full e-flex e-con e-child\" data-id=\"816d0cf\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4e3b15f elementor-widget elementor-widget-text-editor\" data-id=\"4e3b15f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\"><span class=\"s1\">Une identit\u00e9 \u201cBlockbuster\u201d<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-955f78b e-con-full e-flex e-con e-child\" data-id=\"955f78b\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-99c4a28 elementor-widget elementor-widget-text-editor\" data-id=\"99c4a28\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\">Le logo APEX, inspire la robustesse et la confiance. En utilisant des codes graphiques forts (le X repr\u00e9sentant la figure de l\u2019Iron Cross) habituellement r\u00e9serv\u00e9s au haut de gamme, on augmente la valeur per\u00e7ue du produit. Le skieur a la fiert\u00e9 de rider un bel objet.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7bb6fae e-con-full e-flex e-con e-child\" data-id=\"7bb6fae\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-05f521c e-con-full e-flex e-con e-child\" data-id=\"05f521c\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-42812e7 elementor-widget elementor-widget-text-editor\" data-id=\"42812e7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\"><span class=\"s1\">L\u2019Esth\u00e9tique \u201cReady-to-Ride\u201d<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5493cc2 e-con-full e-flex e-con e-child\" data-id=\"5493cc2\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-17f5aa0 elementor-widget elementor-widget-text-editor\" data-id=\"17f5aa0\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\"><span class=\"s1\">Au lieu de mat\u00e9riaux exotiques co\u00fbteux qui ne servent qu\u2019aux pros, APEX mise sur une construction \u00e9prouv\u00e9e et solide. Les designs sont audacieux, color\u00e9s, inspir\u00e9s de la mode streetwear et de la culture web actuelle. C\u2019est une marque qui parle le langage visuel de sa cible (Jeune, Digitale, Energique).<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ccdab51 e-con-full e-flex e-con e-child\" data-id=\"ccdab51\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-37efbbd e-con-full e-flex e-con e-child\" data-id=\"37efbbd\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2f39eba elementor-widget elementor-widget-text-editor\" data-id=\"2f39eba\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\"><span class=\"s1\">Le Concept du Sommet pour Tous<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-49fcb4a e-con-full e-flex e-con e-child\" data-id=\"49fcb4a\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-645bd40 elementor-widget elementor-widget-text-editor\" data-id=\"645bd40\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\"><span class=\"s1\">Le nom APEX est r\u00e9interpr\u00e9t\u00e9. Ce n\u2019est plus seulement le sommet de la montagne inaccessible, c\u2019est l\u2019id\u00e9e d\u2019atteindre son propre sommet. Le \u201cX\u201d symbolise ici le croisement des communaut\u00e9s : le pro et le d\u00e9butant, l\u2019amoureux des sensations fortes et l\u2019amoureux du design, r\u00e9unis par la m\u00eame passion du ride.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-85f0875 e-con-full e-flex e-con e-child\" data-id=\"85f0875\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ca9b125 elementor-widget elementor-widget-image\" data-id=\"ca9b125\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"809\" height=\"1950\" src=\"https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/flow.png\" class=\"attachment-full size-full wp-image-369\" alt=\"\" srcset=\"https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/flow.png 809w, https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/flow-124x300.png 124w, https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/flow-425x1024.png 425w, https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/flow-768x1851.png 768w, https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/flow-637x1536.png 637w\" sizes=\"(max-width: 809px) 100vw, 809px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79eff06 elementor-widget elementor-widget-image\" data-id=\"79eff06\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"2395\" height=\"1600\" src=\"https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/FLOW-1.jpg\" class=\"attachment-full size-full wp-image-1024\" alt=\"\" srcset=\"https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/FLOW-1.jpg 2395w, https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/FLOW-1-300x200.jpg 300w, https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/FLOW-1-1024x684.jpg 1024w, https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/FLOW-1-768x513.jpg 768w, https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/FLOW-1-1536x1026.jpg 1536w, https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/FLOW-1-2048x1368.jpg 2048w\" sizes=\"(max-width: 2395px) 100vw, 2395px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1e0a115 e-con-full e-flex e-con e-child\" data-id=\"1e0a115\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5446086 elementor-widget elementor-widget-image\" data-id=\"5446086\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"2395\" height=\"1600\" src=\"https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/VOLACITE-1.jpg\" class=\"attachment-full size-full wp-image-1026\" alt=\"\" srcset=\"https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/VOLACITE-1.jpg 2395w, https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/VOLACITE-1-300x200.jpg 300w, https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/VOLACITE-1-1024x684.jpg 1024w, https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/VOLACITE-1-768x513.jpg 768w, https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/VOLACITE-1-1536x1026.jpg 1536w, https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/VOLACITE-1-2048x1368.jpg 2048w\" sizes=\"(max-width: 2395px) 100vw, 2395px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2dfb4ec elementor-widget elementor-widget-image\" data-id=\"2dfb4ec\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"811\" height=\"1964\" src=\"https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/volacite.png\" class=\"attachment-full size-full wp-image-373\" alt=\"\" srcset=\"https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/volacite.png 811w, https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/volacite-124x300.png 124w, https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/volacite-423x1024.png 423w, https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/volacite-768x1860.png 768w, https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/volacite-634x1536.png 634w\" sizes=\"(max-width: 811px) 100vw, 811px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Sant\u00e9 Branding 2025 BR\u00dcSH Le moteur Le ski freestyle et all-mountain est le moteur cr\u00e9atif de l\u2019industrie. Pourtant, ce sport souffre d\u2019un \u00e9litisme \u00e9conomique grandissant. Les marques affichent des tarifs prohibitifs pour une grande partie des jeunes pratiquants (\u00e9tudiants, saisonniers, passionn\u00e9s). Le march\u00e9 est scind\u00e9 en deux : le mat\u00e9riel \u201cdesign mais cher\u201d vs le [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-1051","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Projet-BR\u00dcSH - erwancorre<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/erwancorre.fr\/index.php\/projet-brush\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Projet-BR\u00dcSH - erwancorre\" \/>\n<meta property=\"og:description\" content=\"Sant\u00e9 Branding 2025 BR\u00dcSH Le moteur Le ski freestyle et all-mountain est le moteur cr\u00e9atif de l\u2019industrie. Pourtant, ce sport souffre d\u2019un \u00e9litisme \u00e9conomique grandissant. Les marques affichent des tarifs prohibitifs pour une grande partie des jeunes pratiquants (\u00e9tudiants, saisonniers, passionn\u00e9s). Le march\u00e9 est scind\u00e9 en deux : le mat\u00e9riel \u201cdesign mais cher\u201d vs le [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/erwancorre.fr\/index.php\/projet-brush\/\" \/>\n<meta property=\"og:site_name\" content=\"erwancorre\" \/>\n<meta property=\"article:modified_time\" content=\"2026-01-14T20:19:39+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/BRUSH-COVER-2.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1200\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/erwancorre.fr\/index.php\/projet-brush\/\",\"url\":\"https:\/\/erwancorre.fr\/index.php\/projet-brush\/\",\"name\":\"Projet-BR\u00dcSH - erwancorre\",\"isPartOf\":{\"@id\":\"https:\/\/erwancorre.fr\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/erwancorre.fr\/index.php\/projet-brush\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/erwancorre.fr\/index.php\/projet-brush\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/BRUSH-COVER-2.jpg\",\"datePublished\":\"2026-01-14T17:37:54+00:00\",\"dateModified\":\"2026-01-14T20:19:39+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/erwancorre.fr\/index.php\/projet-brush\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/erwancorre.fr\/index.php\/projet-brush\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/erwancorre.fr\/index.php\/projet-brush\/#primaryimage\",\"url\":\"https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/BRUSH-COVER-2.jpg\",\"contentUrl\":\"https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/BRUSH-COVER-2.jpg\",\"width\":1920,\"height\":1200},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/erwancorre.fr\/index.php\/projet-brush\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"https:\/\/erwancorre.fr\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Projet-BR\u00dcSH\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/erwancorre.fr\/#website\",\"url\":\"https:\/\/erwancorre.fr\/\",\"name\":\"erwancorre\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/erwancorre.fr\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/erwancorre.fr\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/erwancorre.fr\/#organization\",\"name\":\"erwancorre\",\"url\":\"https:\/\/erwancorre.fr\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/erwancorre.fr\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/logo.png\",\"contentUrl\":\"https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/logo.png\",\"width\":894,\"height\":915,\"caption\":\"erwancorre\"},\"image\":{\"@id\":\"https:\/\/erwancorre.fr\/#\/schema\/logo\/image\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Projet-BR\u00dcSH - erwancorre","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/erwancorre.fr\/index.php\/projet-brush\/","og_locale":"fr_FR","og_type":"article","og_title":"Projet-BR\u00dcSH - erwancorre","og_description":"Sant\u00e9 Branding 2025 BR\u00dcSH Le moteur Le ski freestyle et all-mountain est le moteur cr\u00e9atif de l\u2019industrie. Pourtant, ce sport souffre d\u2019un \u00e9litisme \u00e9conomique grandissant. Les marques affichent des tarifs prohibitifs pour une grande partie des jeunes pratiquants (\u00e9tudiants, saisonniers, passionn\u00e9s). Le march\u00e9 est scind\u00e9 en deux : le mat\u00e9riel \u201cdesign mais cher\u201d vs le [&hellip;]","og_url":"https:\/\/erwancorre.fr\/index.php\/projet-brush\/","og_site_name":"erwancorre","article_modified_time":"2026-01-14T20:19:39+00:00","og_image":[{"width":1920,"height":1200,"url":"https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/BRUSH-COVER-2.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Dur\u00e9e de lecture estim\u00e9e":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/erwancorre.fr\/index.php\/projet-brush\/","url":"https:\/\/erwancorre.fr\/index.php\/projet-brush\/","name":"Projet-BR\u00dcSH - erwancorre","isPartOf":{"@id":"https:\/\/erwancorre.fr\/#website"},"primaryImageOfPage":{"@id":"https:\/\/erwancorre.fr\/index.php\/projet-brush\/#primaryimage"},"image":{"@id":"https:\/\/erwancorre.fr\/index.php\/projet-brush\/#primaryimage"},"thumbnailUrl":"https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/BRUSH-COVER-2.jpg","datePublished":"2026-01-14T17:37:54+00:00","dateModified":"2026-01-14T20:19:39+00:00","breadcrumb":{"@id":"https:\/\/erwancorre.fr\/index.php\/projet-brush\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/erwancorre.fr\/index.php\/projet-brush\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/erwancorre.fr\/index.php\/projet-brush\/#primaryimage","url":"https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/BRUSH-COVER-2.jpg","contentUrl":"https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/BRUSH-COVER-2.jpg","width":1920,"height":1200},{"@type":"BreadcrumbList","@id":"https:\/\/erwancorre.fr\/index.php\/projet-brush\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Accueil","item":"https:\/\/erwancorre.fr\/"},{"@type":"ListItem","position":2,"name":"Projet-BR\u00dcSH"}]},{"@type":"WebSite","@id":"https:\/\/erwancorre.fr\/#website","url":"https:\/\/erwancorre.fr\/","name":"erwancorre","description":"","publisher":{"@id":"https:\/\/erwancorre.fr\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/erwancorre.fr\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https:\/\/erwancorre.fr\/#organization","name":"erwancorre","url":"https:\/\/erwancorre.fr\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/erwancorre.fr\/#\/schema\/logo\/image\/","url":"https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/logo.png","contentUrl":"https:\/\/erwancorre.fr\/wp-content\/uploads\/2026\/01\/logo.png","width":894,"height":915,"caption":"erwancorre"},"image":{"@id":"https:\/\/erwancorre.fr\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/erwancorre.fr\/index.php\/wp-json\/wp\/v2\/pages\/1051","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/erwancorre.fr\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/erwancorre.fr\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/erwancorre.fr\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/erwancorre.fr\/index.php\/wp-json\/wp\/v2\/comments?post=1051"}],"version-history":[{"count":13,"href":"https:\/\/erwancorre.fr\/index.php\/wp-json\/wp\/v2\/pages\/1051\/revisions"}],"predecessor-version":[{"id":1132,"href":"https:\/\/erwancorre.fr\/index.php\/wp-json\/wp\/v2\/pages\/1051\/revisions\/1132"}],"wp:attachment":[{"href":"https:\/\/erwancorre.fr\/index.php\/wp-json\/wp\/v2\/media?parent=1051"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}